Category: Strategy

Internet Retailer estimates transactions on Amazon accounted for nearly 40% of online sales–or $4.74 billion–in the United States from November 24 – 28. How were your Amazon sales during the Thanksgiving holiday week and into Cyber Monday? FREE GUIDE: Product Buyability on… > Read More

The post What Happened on Amazon During Black Friday and Cyber Monday 2016? appeared first on Ecommerce & Retail Search News and Strategies.

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Let’s say you wake up one morning, and notice a huge spike in your site’s referral traffic. You investigate further and stumble upon the source under your Audience>Geo>Language section: “Secret.ɢoogle.com You are invited! Enter only with this ticket URL. Copy it. Vote… > Read More

The post How to Block Referrer Spam From Your Analytics Account appeared first on Ecommerce & Retail Search News and Strategies.

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Where do your customers go when they have a question about your product? Even more importantly, where do they go to find reviews about you and to leave reviews of their own? If you think it’s your website or a review site like… > Read More

The post Why Customers Probably Trust Facebook Reviews More Than Reviews on Your Site appeared first on Ecommerce & Retail Search News and Strategies.

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There are about 150,000 advertisers using Google Shopping to sell their products, and it’s only going to get more competitive as the years go on. If you’re a brand manufacturer, it’s important that your products are represented accurately and attractively. It’s also… > Read More

The post How to Upload Your Google Shopping Feed Into the Manufacturer Center appeared first on Ecommerce & Retail Search News and Strategies.

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It’s that time of year again–holiday sales are in full force, U.S. customers are emerging from a post-election sales halt, and Black Friday and Cyber Monday sales are on the horizon. At CPC Strategy, we’ve been talking about Q4 strategy for months…. > Read More

The post Retail Trends and Predictions for 2017 appeared first on Ecommerce & Retail Search News and Strategies.

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On Friday, November 4, Google announced their plans to prioritize mobile sites in their search index. Here’s what they say in their announcement: “Although our search index will continue to be a single index of websites and apps, our algorithms will eventually primarily… > Read More

The post Is My Site Mobile Friendly? appeared first on Ecommerce & Retail Search News and Strategies.

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On Monday, Amazon filed a lawsuit against several sellers and companies in Florida, New York, and California who were involved in selling counterfeit exercise products and furniture moving equipment. The accused sellers marketed and sold counterfeit goods on Amazon and infringed on… > Read More

The post Amazon Finally Takes Legal Action Against Counterfeit Sellers appeared first on Ecommerce & Retail Search News and Strategies.

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